- Carol G.
- Anuel AA.
- Camilo.
- Greeicy.
- Carmen Villalobos.
- Luisa Fernanda.
- Falcao.
- Wisin.
- Manuel Turizo.
- Lulu 99.
Instagram has captured the attention of millions of users since its inception and has been acquired by Meta, becoming the company’s most profitable property. This has led to a great interest from companies in meeting the most popular instagramers in the world.
With over 1 billion monthly active users, Instagram has become a highly effective tool for marketing campaigns, both for large brands and small local startups. A commonly used strategy on this platform is to collaborate with influential Instagrammers, who have a large following and can reach a massive audience.
Below, we present the top 10 of the most popular instagramers in Colombia, according to data collected by Starn Gage in January 2023. Some profiles do not have a calculated variation rate, since they are new additions to the ranking and no data is available. of followers from the previous year to make a comparison. Let’s get to know them in detail!
Carol G.
Karol G, whose real name is Carolina Giraldo, has established herself as one of the leading female figures in the reggaeton genre today. Her fame is not only due to her bold lyrics, but also to her media romance with Anuel AA, who is also on this list. On the Instagram platform, Karol G has managed to gather an impressive number of 58.6 million followers. Through her account, she shares previews of her upcoming releases and collaborations, as well as snippets of her personal life, including outings, travels, and behind-the-scenes moments.
Anuel AA.
Anuel AA, whose real name is Emmanuel Santiago, is recognized as one of the pioneers of Latin trap music, which has contributed to its great popularity and recognition. He has been the protagonist of two sentimental relationships that have generated a lot of public interest: the first with Karol G and the second with Yailin “La Más Viral”, with whom he hopes to have a child. On his Instagram account, Anuel AA has an impressive 30.6 million followers. He mainly shares content related to his work, such as behind-the-scenes moments during recordings, interviews, concerts, among others.
Camilo.
Camilo, an outstanding talent in the music industry, has achieved success working in collaboration with internationally recognized artists such as Rauw Alejandro and Camila Cabello. In addition, he generates a lot of attention on social media due to his posts on Instagram and TikTok, where his family, especially his partner Evaluna, are also actively involved. On Instagram, Camilo has shared approximately 1,947 posts, and has an impressive 27.8 million followers. These numbers position him as one of the three most popular instagramers in Colombia.
Greeicy.
Greeicy Rendón, a talented Colombian actress and singer originally from Cali, has managed to amass a large number of posts on her Instagram account, approximately 4,625, and has a strong following of 21.7 million. Throughout her career, she has achieved outstanding achievements, such as playing one of the characters in the movie “Sing 2” in its Spanish version. On her Instagram profile, Greeicy Rendón regularly shares photos and videos related to her projects, her personal life, and other aspects that are part of her day-to-day life, such as modeling sessions, collaborations with brands, moments with her pets, song releases. and her recent stage as a mother.
Carmen Villalobos.
Carmen Villalobos, a renowned Colombian actress and model, has managed to become a true sensation on social networks thanks to her ability to share memes, dance videos, personal photos with her dogs and moments with her followers. With a total of 2,099 posts and an impressive fan base of 21.4 million followers, Carmen Villalobos is among the most popular Instagrammers in Colombia. In her account, Villalobos mainly shares photos in which she appears as a model or reveals some aspects of her personal life. In addition, she takes advantage of her social networks to show her talent in dance. Her posts generate a high level of interaction and strong engagement from her followers.
Luisa Fernanda.
Luisa Fernanda W stands out for offering content that combines humor, style, and visually appealing aesthetics. With more than 5,566 posts, he has managed to attract an impressive following, exceeding 18.2 million, and generate strong engagement from his audience. In her biography, Luisa defines herself as a content creator and entrepreneur. Her main business focus is based on collaborations with brands and the monetization of her content. Additionally, she has launched a successful makeup line which has contributed greatly to her success in the business world.
Falcao.
Radamel Falcao, a footballer who currently plays for Rayo Vallecano de Madrid and represents the Colombian national team, has managed to amass an impressive fan base on Instagram, totaling 16.3 million. On this platform, he shares content mainly related to his football career, such as promotions, events, and posters. In addition, on special occasions, he also shares photos and videos with his partner and children.
Wisin.
Juan Luis Morera, renowned Puerto Rican singer and producer, is part of the successful duo Wisin y Yandel. In addition to his work in the duo, he has also developed an outstanding solo career, having released four albums: “The Survivor”, “The Return of the Survivor”, “The Cowboys 3: The Trilogy” and “Victory”. On his Instagram account, Juan Luis Morera has an impressive 13.3 million followers. Through this platform, he shares a total of 10,282 posts that address his concert work, musical collaborations, and aspects of his family life.
Manuel Turizo.
Manuel Turizo is a highly talented Colombian artist who has achieved outstanding commercial success in his musical career, catapulting him to fame without the need for an introduction. His talent has also generated enormous recognition on social media, where he has shared a total of 1,110 posts on Instagram and has amassed a strong follower base of 13 million. In addition to his presence on Instagram, Manuel Turizo also has an outstanding participation on other social networking platforms, such as TikTok and YouTube, where he shares his music videos and has a large number of subscribers. His talent and his success are reflected in his impact on these various digital platforms.
Lulu 99.
Luisa María, better known as “Lulu99”, is a talented young woman from Colombia who has gained popularity through her YouTube channel. Her content, which includes vlogs, challenges, tags, and videos where she shares various aspects of her life, have captured the attention of a wide audience. In addition to her YouTube success, Lulu99 has also managed to amass an impressive following on Instagram, reaching 4.1 million. On this platform, she shares photos and videos of her travels, makeup tips, fashion, and other topics that interest her community of followers.
