This is Freethe independent Spanish agency created in September 2022 by Monica Moro, Felix Vicente, Raquel Martinez and Lotta Malm, has signed an alliance with NoA (The North Alliance)a network of agencies specialized in creativity and technology from the Nordic countries.
Not was founded in 2014 and currently employs approximately 1,250 people in Denmark, Sweden, Norway, Finland and Poland. This network is designed to cover all levels of strategic transformation of its clientsfrom business consulting, advertising and communication, to the construction of digital platforms and solutions, experiential marketing and data-driven marketing.
The alliance between these two entities implies -according to what they have reported- the collaboration at a strategic and creative levelwith the objective of work together with individual clients of each agency, as with mutual international clients.
For NoA, collaboration contributes to expand its strategic presence outside Northern Europe. In his case, the alliance contributes to This is Libre expand its international presence to grow, according to the vision of its partners since the company was founded, hand in hand with a group with which they share ideology and creative principles.
The alliance implies collaboration at a strategic and creative level to work with clients from each agency or with each other.
This agreement is one more step in the growth strategy of This is Libre, which in just nine months already has a wide portfolio of clients, for whom it works both inside and outside of Spain: Cerveza 1906 (Hijos de Rivera), Grupo Campofrío, Sigma Food Group (Mexico), Barceló Hotel Group (Europe), Royal Hideaway Hotels (Europe), Viajes El Corte Inglés, Diageo, Grefusa and Moggi (Tech start-up).
The Spanish agency is organized as a “talent community” currently formed by 35 professionals. group that has worked on projects as different as communication strategies, advertising, design and implementation of sustainability strategies, digital content platform, apps and training programsamong others.