If Samsung decides to switch from Google to Bing on its phones, the search engine company could lose more than $3 billion in revenue each year.
Google could be about to lose a agreement that brings him more than 3,000 million dollars each yearand it seems that everything will depend on how their news related to artificial intelligence presented at the next Google I / O 2023 progresses. At least, this is what one suggests. report The New York Timeswhere they ensure that Samsung would be planning to replace Google with Bing as the default search engine on your Samsung Galaxy line devices.
The news landed at the Google offices in March of this year, and according to the source, caused the panic between the members of the executive board and the employees of the company. It is not for less, because according to internal messages, the benefits obtained as a result of using Google as the default search engine on Samsung Galaxy series devices are around 3,000 million dollars annually.
Bing is again a threat to Google
At the moment, Samsung would not have made the final decision to Switch to using Microsoft Bing as the default search engine on Galaxy devices, but I would be seriously considering it.
Since the introduction of bingchat in the Microsoft search engine, the service has managed to break all company records, reaching over 100 million users per day for the first time. Samsung already has a close relationship with Microsoft for years, and many of the Redmond services come pre-installed on Galaxy devices, so integrate the new version of Bing on their mobiles seems like the next logical step.
It would have to be seen, yes. How Samsung decides to make the changebecause like the rest of the manufacturers of Android devices, the South Korean giant has the obligation to give the user different options when choosing the default search engine of your device, and is not authorized to impose a specific one. Something that I could do is set Bing as default search engine on Samsung Internetits proprietary browser app pre-installed on Samsung devices.
Faced with the catastrophic news, Google would have decided accelerate the development of its various initiatives aimed at competing with services like Bing Chat or ChatGPT. These include an improved search engine backed by artificial intelligence models, a chatbot integrated into Google Chrome or a image generator available in Google Image Search, among other novelties that will probably be presented during the next Google I/O 2023.