To deal with the lack of staff in restaurants, the Mesón Sándwiches chain turns to technology and installs the first digital machines, which allow customers to order and pay without the intervention of a waiter.
Héctor Jiménez-Ramírez, Vice President of Marketing at Mesón Sándwiches, indicated in a written communication that the first three machines were installed in the restaurant on De Diego Avenue in Santurce.
The machines have the same menu that appears on the blackboard of the restaurant. As a method of payment, the machines they accept credit and debit cards with the VISA, Mastercard or Discover logo, as well as digital payments with Apple Pay and Google Pay. They do not accept cash.
The chain will carry out a pilot test in which it will evaluate whether customers prefer this alternative of placing the order and paying on their own, or if they choose to go to the counter to place the order at the cashier.
With this technology, the company seeks to provide consumers with additional convenience, reducing waiting time or lines, increasing efficiency in the preparation and delivery of orders at the restaurant counter.
“At Mesón Sándwiches we continue to identify advanced technology and solutions to optimize our operations and transform the customer experience. On the screens of the self-service ordering kiosks located in the Santurce restaurant, our customers, in an easy and simple way, can see and choose what they want, avoid lines, pay digitally or by card and receive their orders, thus reducing the waiting time”, expressed Jiménez Ramírez.
With the introduction of the self-service ordering model at this restaurant, the company will be able to redeploy its staff and reduce cash handling.
“At the end of the three month trial period We will evaluate the results obtained and if we achieve the expected success, we will implement the digital kiosks in other restaurants in Puerto Rico and in Orlando, Florida,” Jiménez-Ramírez asserted.
In 2022, the chain launched the Meso Pick-Up appa tool that provides instant access from the mobile phone or computer to the chain’s restaurant list to order, pay online and pick up the order at the selected restaurant.