The New York Times has just revealed the new name of the streaming platform that will replace HBO Max. The leak has made us know that Warner’s streaming platform will now be called Max. Of course, for the moment, this would only apply to the US market, so we will have to wait to see if this will also apply in Spain.
In general, it is not a change that surprises anyone and, in fact, the rumors that came to light several months ago would confirm this paradigm shift within the streaming company. The novelties are a secret, although according to The New York Times have been able to access them thanks to having three people who know Warner’s plans.
It is assumed that these three people have been the ones who have leaked the information to the medium and, therefore, the ones who have offered all this data, such as, for example, that HBO Max and discovery will converge within the same streaming content platform. In addition, everything would indicate that the plan would be carried out within a short time.
The leak indicates that Warner will execute the plan in just a month or two, making HBO Max disappear in favor of Max. This new platform would integrate a series of content such as the documentaries that are available on Discovery. We are going to see in detail how Warner will execute this new plan. to compete against Netflix.
Max: this is the name of the service that will replace HBO Max
At the price level what has been seen thanks The New York Times talk about that price it would be 16 dollars in the United States, this being the price of the HBO Max subscription. Of course, this may not be maintained when it is launched since it must be taken into account that we are in a tendency to raise the prices of subscriptions.
The price may end up being maintained, but we will not know this until this new service is officially launched. At the moment, the only thing that can be done is to speculate about the changes that Warner will make within the streaming platform in order to compete more aggressively with Netflix or Disney+.
The future is uncertain, but what is clear is that streaming platforms have begun to make different changes to adapt to such a changing market.
