A few years ago, marketing managed to enter the work and daily life of many people. What before seemed very complex to understand and apply, now comes in multiple versions and platforms to be applied to almost everything. Today is Marketing Day in Argentina, why?
Every May 27 is celebrated in Argentina on Marketing Day. This discipline, which can be studied at universities such as Siglo 21 or Blas Pascal, has become somewhat more familiar to us in recent times.
This means that marketing has gotten into jobs and daily activities that it did not cover before.
Although marketing could be seen as a complex discipline to understand and apply, we have discovered new ways of conceiving it.
Currently, an endless number of “digital marketing courses” circulate on social networks and web pages that more than one will have taken. Somehow, we have approached marketing, either to apply in our work or in our daily life.
It turns out that on May 27, 1965, the Argentine Marketing Association (AAM) was formed as a non-profit association. Years later, on May 27, 1995, the national government decreed May 27 as “Marketing Day”.