Google’s graveyard gets a little bigger. This time it is not that they end up with an application or a device (Google Glass said goodbye forever recently), but with a YouTube function.
And it is that, YouTube stories will lower the blind on June 26. It may be something that you consume a lot or that you don’t even know is there, but the goal of Google is that we focus on the Shorts and the publications in the Community section.
Goodbye, YouTube stories copied from Instagram
YouTube was the platform that reigned with a firm hand to consume videos. However, with the launch of Snapchat and Instagram and the advent of ‘Historias’ or ‘Stories’, Google began to realize that these ephemeral contents captured attention of users and shamelessly copied the feature for YouTube.
They all do this because when TikTok burst in with its short and vertical video format, Instagram further boosted its Reels and YouTube took the Shorts out of its sleeve. In the end, the more options, the better for both content creators and those of us who consume that content.
However, It seems that YouTube Stories were not working too well and Google has communicated in its support page They will no longer be available on June 26. All stories made that day or shortly before will remain online for up to seven days after the closing date.
Because? As the company explains, on YouTube there are plenty of ways to share content like the aforementioned Shorts, the direct ones and the long videos of a lifetime.
A content creator with 90,000 subscribers and zero comments on his stories. And he happens with many, many creators.
Stories were a tool for creators to stay closer to their audience, but that connection is possible with ‘Community’ posts, which don’t expire and allow for more direct interaction.
In fact, it has given me to search the YouTube app to see what position the stories occupy right now and they appear in the ‘Subscriptions’ tab, but with a tiny size. And yes, there are creators I follow who are actively using them, so you’ll have to switch to ‘Community’ posts…
In Xataka Android | 31 tricks to get the most out of YouTube for Android
