Google just launched an experimental version of its search system that adds AI-generated responses to results. The program It’s called Generative Search Experience (Search Generative Experience or SGE), and you can already try it from Google Search Labs.
Such and as they explain in a post in the company blogandhe SGE system works like normal Google searches, except that to the normal results that we now see, it adds new ones generated by AI in a similar way to the responses given by chatbots such as ChatGPT or GPT 4. Actually, the step is very logical taking into account that Google already “understands” to a certain extent when we enter complete questions in the search engine. The integration of generative search is nothing more than expanding the type of information we receive from the search engine when we ask how chicken with Chilindrón is made and the search engine responds with recipes for that specific dish.
Apart from asking questions, the system will allow you to ask questions related to products or comparison shopping (something that, again, it already does to a certain extent). It will also offer advice on certain topics.
To gain early access to this new system and be able to test it, you must be enrolled in the program Google Search Labs for Google Chrome. If you already are, the next step is to wait for the Labs icon to appear on the top right of your browser (you must have first signed in to Chrome with the same account you did in Labs with) and tap it. From there you can join the waiting list to try SGE.
By joining, Google asks you to accept a privacy statement about sensitive information you may enter in your searches.stay. This is because during its testing phase, the questions that users ask can be reviewed by human operators whose job is precisely to label data to help the AI refine its answers, the same job that pays $15 an hour in OpenAI.
google too warns that the system may suffer from “hallucinations” similar to those suffered by Bard in his early days and which were the reason why even the company workers they asked that it not be released so hastily.
