Employability in training in the digital and business field has grown by 30% in the last four years, but, in addition, the demand for these profiles has no sign of slowing down, according to the IMF, which also ranks Spain as Leader in job growth. The keys to this growth lie mainly in two points: the advance of society to new technologies and specialized training.
In Malaga these two variables are met, on the one hand, the technological leap is one of the hallmarks of the transformation of the province experienced in the last decade, and, on the other hand, specialized training such as that offered by ESESA (Escuela Superior de Estudios de Empresa) allows many professionals to take a quantitative (and qualitative) leap in their careers.
Currently, it is not necessary to go to the big Spanish cities to train in Marketing, Digital Business or Big data, because in Malaga you can train in these areas, without traveling abroad, and by the hand of great active professionals who develop successful careers in companies of recognized prestige such as Deloitte, Indra or KPMG.
Alfonso Pérez Castellano, director of the Master’s Degree in Digital Marketing at ESESA and director of the El Cuartel agency, explains that in Malaga “there are great professionals from large firms, who also offer their knowledge to students so that they can learn and develop their professional careers. with high abilities. Not in vain, in the Master he directs you can find professors who work in international companies such as Tiktok, Accenture, AG Consultores or Oracle. “Many of our teachers reside in Malaga, but carry out their professional work internationally, placing the province at a level never before known”, points out Pérez Castellano.
For his part, Fernando Marcos, partner at KPMG Tax & Legal Services, and director of ESESA’s Master’s in Tax Consulting for Companies, explains that “it is essential to train with professors who are doing a professional career and not so academic to face with advantage the new world of work.
ESESA provides added value to the student with the teaching staff and with training that offers a high employability rate:
Master in Marketing and Digital Business; Executive Master in Data and Business Analytics; Executive Master of Project Management and Agile Methodologies; Master in Data Engineering and Big Data; Executive Master in Marketing and Digital Business. Master’s Degree in Business Tax Consulting; Executive Master in Financial Management.
